Enrollment Opportunity Assessment
Do you know where you lose students?
Map the student journey with data.
When should I get an enrollment opportunity assessment?
Not sure where new enrollments will come from
Can’t agree internally on datapoints and/or priority efforts to increase enrollments
Preparing for Strategic Enrollment Management Planning
Reviewing Strategic Enrollment Plan Outcomes
Implementing a Customer Relationship Management (CRM)
Haven’t synced marketing and enrollment data
Why choose Most Likely to Succeed?
Enrollment benchmarking will not only show you where you are losing students from application to retention, but how many students are available that you would need to recruit for sustainable enrollment growth. Our approach is unique.
We know community colleges.
Since we only work with community colleges, we understand that your college data is often not centralized and can be hard to access. Our collection methodology is linked to decision making, so you aren’t wasting time collecting or looking for data that’s not useful. We give you the analysis you need to stop discussions that delay and make decisions because we know what is a must-have or nice-to-have when it comes to reviewing your data sources.
We know how to synchronize data beyond enrollment to set goals for attracting the right-fit students.
Our proprietary tool assesses community populations against your college’s current enrollments, so you not only know where to convert and retain more students, but how many potential students are available in the community.
We pinpoint missing data that will actually make a difference.
Not only do we provide a report on your enrollment benchmarking, we also identify missing data that will help your future enrollment analysis and provide you with a data methodology collection guide that links data to specific decisions to be made, so you can do the assessment and add to your data collection process for better decisions.
Deliverables
An accurate, repeatable assessment.
Our report includes a disproportionate impact market analysis and conversion and retention analysis that maps data from community potential —> attraction —> application —> graduation
A data collection guide
Our report includes data collected and data collection guide based on which data informed the assessment and what would be beneficial to the college in the future
Two, One-Hour Consultations
We will walk through your enrollment benchmarking report with your Strategic Enrollment Management and Leadership teams.
What to expect
1.
Data Collection
Once you reach out and confirm you would like enrollment opportunity assessment, you’ll receive an advisory agreement, a data request list, an NDA, and an invoice.
2.
Data Review
We will review all data sent to us and respond with an initial set of clarifying questions.
3.
Benchmarking
After input, we will create a draft report. We will do a quality check of the report before sending it to you for review prior to the meeting.
4.
Presentation
We will meet with you (and your team) to walk through your enrollment benchmarking and answer any questions you may have.
Logistics
Duration.
4-6 weeks, dependent on when the college shares the data.
Scheduling.
Enrollment Benchmarking can be underway in 1-2 weeks, depending on when you provide your data and the time of year.
Participation Requirements.
Institutional Effectiveness or someone from Institutional Research gathers materials for roughly 4 hours. Expect 1 – 3 hours to answer follow-up questions. Presentation of the enrollment benchmarking can be completed in 30-60 minutes, depending on the level of detail for discussion.
Cost.
$10,000. Annual update can be purchased for $6,000 within 13 months of your last assessment.
Create sustainable enrollment expectations.
Discover how Enrollment Opportunity Assessment fits into our suite of enrollment advisory services.